YouTube Monetization Rules: The Real Problem

YouTube monetization rules changing as a creator watches the platform move the goalposts towards an independently owned website.

The new 8,000-hour requirement is frustrating, but it exposes a much bigger risk for every creator. YouTube monetization rules are changing, and thousands of smaller creators have just watched the finish line move further away. From 1 February 2027, new creators applying for advertising and YouTube Premium revenue will need 1,000 subscribers and 8,000 qualified …

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AI Isn’t Just a Tool Anymore

AI Isn’t Just a Tool Anymore depicted as a human facing an evolving artificial intelligence emerging from a simple tool.

We keep calling artificial intelligence a tool. The word feels safe. A hammer is a tool. A calculator is a tool. A search engine is a tool. A tool performs the task its maker designed it to perform. It does not develop unexpected abilities, surprise its creators or behave in ways that nobody can fully …

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